Social Media Management Calgary | Professional Services | Jameela Ghann, CM

Social media management, Calgary

Social media that builds your practice, not just your feed.

Strategy-first social media management for professional services firms in Calgary. Content that shows your expertise, builds trust, and attracts the right clients.

Pricing

Social media management plans.

All plans are month to month. Strategy is included in every ongoing package, or available on its own if you just need the roadmap.

One-time

Strategy

Contact for pricing one-time project

  • Social media audit
  • Audience research
  • Content pillars
  • 90-day content plan
  • Profile optimization
  • 8 branded templates
  • Outreach strategy
Book a call

Monthly

Basic

Contact for pricing monthly retainer

  • Strategy included
  • Instagram and LinkedIn content
  • 10 posts per month
  • 8 Instagram stories per month
  • Stock or existing photos, plus graphic design
  • Caption copywriting
  • Up to 20 comment and message replies
Book a call

Monthly

Accelerated

Contact for pricing monthly retainer

  • Everything in Growth
  • 24 posts per month
  • 16 stories per month
  • One paid ad campaign
  • One email newsletter per month
  • Monthly performance reporting
Book a call

Social media plans can be combined with paid ads management.

Why it matters

Why professional services firms need strategic social media.

Brand visibility

Show up consistently in front of ideal clients, even when you're not prospecting, so you're top of mind when they're ready.

Qualified leads

Content that speaks to your ideal client's problems attracts people who might hire you, not just people who like posts.

Referral relationships

A strong LinkedIn presence makes it easier for other professionals to refer clients to you with confidence.

Website conversions

Content that shows your expertise sends warm traffic to your site, from people who already trust you.

Useful insights

Monthly reporting shows what's resonating and driving clicks, so the strategy gets sharper every month.

Reputation

A consistent, professional presence signals credibility, especially for high-trust services.

Direct enquiries

Content about specific problems brings in messages and enquiries from people ready to talk.

Expertise on display

Educational, opinionated content positions you as a leader in your field and supports premium pricing.

Your time back

No more hours spent writing posts, designing graphics, and managing comments. You focus on clients.

What clients say

From people I've worked with.

“It's rare to find someone who actually listens, understands your business, and delivers. Every project we've worked on has been strategic, seamless, and effective.”
Kelly A.Coach
“I used to handle marketing myself. Now I don't even have to think about it. I trust it's being done right.”
Richard R.Founder, Trades
“This is the kind of partner every agency dreams of: sharp, consistent, client-ready.”
Marissa T.SaaS Agency Owner
“I implemented just one of her AI tool recommendations and saw my productivity double overnight!”
Sarah K.Web3 Marketing Manager
“Jameela's content strategies helped our store reach page one on Google in just 3 months.”
Mike T.eCommerce Entrepreneur
“Our leads have tripled since working with Jameela. We are so pleased!”
Richard M.Residential Real Estate Developer

Results

What consistent, strategic content actually does.

Outcomes from ongoing social media management for professional services clients.

LinkedIn, B2B consultant

Independent business consultant

Management consulting · Calgary, AB

Started with a stale profile and no consistent content, relying entirely on referrals. The goal was inbound enquiries without cold outreach.

3.2×profile views in 90 days
6inbound enquiries from LinkedIn in month 3
4discovery calls booked from content alone

Results vary by industry, audience size, and engagement history.

Instagram, wellness practice

Private wellness practice

Coaching and wellness · Alberta

Posting on Instagram without a clear strategy. Content wasn't reaching the right audience or bringing in messages from potential clients.

68% moreengagement over 60 days
12messages from potential clients in month 2
2×reach on educational content

Results vary by industry, audience size, and engagement history.

LinkedIn and Instagram, law firm

Boutique law practice

Legal services · Calgary, AB

No social presence at all. Wanted credibility with corporate clients and referral partners without sounding generic or promotional.

0 → 400+LinkedIn followers in 6 months
3referral partner relationships started on LinkedIn
8.4%average post engagement rate

Results vary by industry, audience size, and engagement history.

Instagram, private practice therapist

Registered therapist

Mental health · Alberta

A small following, but content wasn't turning into new client enquiries. Needed content that built trust with a sensitive audience without feeling clinical.

5new client enquiries from Instagram in month 3
41% moresaves and shares on educational posts
Fullcaseload within 4 months

Results vary by industry, audience size, and engagement history.

How it works

From strategy to content to results.

  1. Discovery call

    A free 30-minute call about your business, ideal client, goals, and which platforms make sense right now.

  2. Audit and strategy

    A full audit of your profiles, audience research, content pillars, and a 90-day content plan built around your goals.

  3. Content creation and approval

    Captions, graphics, and stories shared with you for review before anything goes live.

  4. Publishing and engagement

    Content scheduled at the right times, with comments and messages handled for you.

  5. Reporting and optimization

    Monthly reporting on engagement, reach, and leads, with the strategy adjusted based on what's working.

How your content gets built

Content strategy built around your business goals.

A content system built around your audience, your positioning, and the platforms that matter for professional services.

STEP 1

Audience and competitor research

Before a single caption, we map your ideal client, their pain points, their language, and what competitors do well and badly.

  • Ideal client profile
  • Platform behaviour
  • Competitor content audit
  • Gaps and opportunities

STEP 2

Content pillars and brand voice

4 to 6 content pillars that reflect your expertise and speak to your audience, so every post has a purpose.

  • Expertise: what you know
  • Credibility: proof of your work
  • Connection: who you are
  • Conversion: calls to action and offers

STEP 3

90-day content calendar

Post types, topics, and formats planned in advance, so nothing is created last minute.

  • Rotation of education, insight, proof, and calls to action
  • Platform-specific formatting
  • Campaign and seasonal timing
  • Stories and long-form planning

STEP 4

Creation, review, and approval

Everything is shared in a shared workspace before it goes live. Nothing is posted without your sign-off.

  • Content delivered 1 to 2 weeks ahead
  • One round of revisions included
  • Brand voice check
  • On-brand graphics

Content pillars for professional services

Expertise and education

Insights, frameworks, and practical knowledge that show the depth of your expertise.

Social proof and results

Client outcomes, testimonials, and case snippets that build trust without a hard sell.

Behind the process

How you work and what clients can expect, answering objections before the sales call.

Founder perspective

Opinions, industry takes, and your own voice, building the human connection behind the brand.

Direct conversion

Calls to action, offers, and booking prompts at the right cadence, never spammy.

Community and engagement

Content that sparks replies, shares, and saves, building reach and relationships at the same time.

Platforms and services

Where your clients are, you'll be there too.

LinkedIn

The highest-return platform for professional services: thought leadership, profile optimization, and engagement that builds credibility.

Instagram

Visual content and stories that bring your brand to life, ideal for services with a strong personal brand.

Facebook

Community building and conversion campaigns for firms with an established local audience.

TikTok

Authentic, timely content when your clients are active there.

Brand management

One consistent presence, voice, and look across every platform.

Paid social

Ad campaigns that amplify your best content and reach new audiences. Available as an add-on.

Questions

Social media management questions, answered.

Is it worth paying for a social media manager?

For most professional services firms, yes. Doing social well takes strategy, content creation, scheduling, engagement, and reporting. Done right, the time saved and the enquiries it brings in outweigh the cost.

How much does social media management cost in Calgary?

It depends on the platforms, posting volume, and how much community management you need. Pricing is quoted after a short discovery call, so you only pay for the scope that fits your goals. You can start with a one-time strategy package or go straight to ongoing management.

What social media platforms do you manage?

Mainly LinkedIn and Instagram, the highest-return platforms for professional services. Facebook, TikTok, Reddit, and Pinterest are also managed when they fit your audience and goals. We decide which platforms are right in the strategy phase.

Have you worked with clients in my industry?

Past clients include B2B consultants, coaches, fintech, SaaS, wellness practitioners, legal professionals, and trades businesses. Even if your niche is different, the approach is the same: research your space and create content that speaks to your ideal client.

How involved do I need to be?

As involved as you want. Strategy and messaging are always reviewed with you, and nothing goes live without your approval. Most clients check in once a week and leave the rest to me.

How do you measure success on social media?

By engagement rate, website clicks, enquiry volume, and lead quality, not just follower count. Monthly reporting covers the numbers plus qualitative wins like meaningful comments, messages, and enquiries from content.

What content do you create, and do I need to provide anything?

All captions, graphics, and stories are created for you. Behind-the-scenes photos, short videos, or your thoughts on a topic make content perform much better, but they aren't required.

Do you offer one-off projects or only ongoing support?

Both. The Strategy package is a one-time roadmap you can carry out yourself. Ongoing management is month to month, and most clients get the most value from an ongoing partnership.

How do we get started?

Book a free 30-minute discovery call. We'll talk about your business, your goals, and which package fits best.

Get in touch

Ready to talk about your social media?

Tell me about your business, your current social presence, and what you want to build. You'll hear back within one business day.

  • Free 30-minute discovery call
  • Reply within one business day
  • Month to month, no long-term contracts

Send the details

Your platforms today, who you want to reach, and what a good month looks like.