One point of contact
You work with me directly. When a job needs a designer, developer, videographer, or IT support, I bring them in and manage them.
About
I'm Jameela. I keep growing companies consistent.
I'm a brand marketer and Chartered Marketer based in Calgary. I work with B2B companies of 20 to 150 people as their retained brand marketing and communications partner, and with smaller high-ticket businesses on defined projects.
Most of my clients don't need more marketing. They need one person who can see the whole picture, keep the brand consistent, and get the vendors, the website, and the sales team pulling in the same direction.
CM
Chartered Marketer designation from the Canadian Marketing Association
170+
Leaders and teams supported across Canada, the USA, MENA, and Europe
Since 2016
Consulting across B2B services, SaaS, eCommerce, education, and real estate
Featured
Shopify education and partner communities, podcasts, webinars, and local business events
Brands I've worked for and with
Background
About a decade in marketing, on both sides of the table.
I've been consulting since 2016. Along the way I've also been the person inside the business who had to make marketing work with a small team and a real budget.
First marketing hire
Four years as the first marketing hire at Fera.ai, a Shopify-ecosystem startup with 30+ partner integrations, through the company's acquisition.
Co-founder
Co-founded Alora Boutique, a jewelry label selling direct to consumers and wholesale to retailers. I ran the digital, PR, and brand side.
Consultant
Brand, communications, content, and marketing systems for professional services firms, agencies, and high-ticket service businesses.
Education
BBA from Mount Royal University, and the Chartered Marketer (CM) designation.
How I work
Straight answers, tidy systems, decisions over activity.
Written down, not in my head
Briefs, standards, calendars, and logins are documented, so the work keeps running whether or not I'm in the room.
Fewer, better things
I'd rather do three things well than ten things halfway. Part of the job is telling you what not to do.
Technical, within limits
A marketer who can also build the thing.
Most teams expect their marketer to streamline how things run, not just what they say. I set up the systems myself: automations, tracking, CRM, and practical AI workflows. For work that needs a developer, I bring in a specialist or work with your internal team.
What I do myself
- Websites, forms, booking, and CRM pipelines
- Email and SMS automations, nurture sequences, and follow-up workflows
- Tracking and reporting: GTM, GA4, conversion setup, and dashboards
- Tool cleanup and integrations, so your systems work together
- On-brand design from your existing brand, including sales decks, one-pagers, newsletters, and social and event templates your team can edit
- Practical AI workflows your team will actually use
What I bring in or hand to your team
- Server-side tracking, custom code, and complex integrations
- Hosting, security, and IT infrastructure
- New brand identities, logos, and full rebrands
- Video production and editing
- Market and audience research
Either way, I brief the work, check it before it goes live, and stay your one point of contact.
The credential
What "CM" means.
Chartered Marketer is a professional designation from the Canadian Marketing Association (CMA), Canada's national association for marketers. It recognizes experienced marketers who meet the CMA's standards for education, experience, and professional ethics.
For you, it means the person running your brand has been held to a professional standard, not just a portfolio.
What clients say
In their words.
“I used to handle marketing myself. Now I don't even have to think about it. I trust it's being done right.”
“This is the kind of partner every agency dreams of: sharp, consistent, client-ready.”
“Our leads have tripled since working with Jameela. We are so pleased!”
“I implemented just one of her AI tool recommendations and saw my productivity double overnight!”
Off the clock
Usually repotting something.
My home is mostly plants: a monstera that has taken over a corner, a fiddle leaf fig with opinions, and a standing habit of fresh flowers on the windowsill. Keeping things alive and growing turns out to be good practice for the day job.
If your brand needs an owner, let's talk.
Tell me what's going on and who's involved. We'll figure out whether a retainer or a project makes more sense.